Governance + Strategy Forum

Governance + Strategy Forum

Event Information

Date(s):

Apr 29, 2025 - Apr 30, 2025

Location:

APTA Conference Center
3030 Potomac Ave., Suite 100
Alexandria, VA 22305
United States

CAE Credits:

12.5

Member Price:

$1,265.00

NonMember Price:

$1,595.00

Description

Up 12.75 CAE Credits

AGI Governance + Strategy Forum

Building Stronger Boards, Smarter Strategies, and Thriving Associations

NEXT IN-PERSON EVENT:  APRIL 29-30, 2025, WASHINGTON, DC

Designed exclusively for CEOs and chief elected leaders of national and international associations, the AGI Governance + Strategy Forum provides attendees breakthrough insights and proven approaches to align and prepare your leadership team to effectively address the most complex and challenging issues facing associations today.

Association leaders today are faced with a set of dynamic and challenging forces—from accelerating business model innovation to drive new revenue to delivering on strategy that’s both data-informed and appropriately risk-oriented—and the keys to success are so often found in the collaboration and relationship between the chief executive, the chair and the board.

Over two highly interactive days, the chief staff and elected leaders of your organization will dive into cutting-edge research, explore the fundamentals of building a trusted partnership, and build valuable connections with leaders of other associations who face similar challenges and opportunities.

Leading the program are executives from market-leading association consulting firm McKinley Advisors, leveraging their experience with hundreds of other associations. The Governance + Strategy Forum is ideal for organizations that have a growth mindset and are looking to deepen leadership synergies in order to make big things happen.  Organizations are encouraged to bring up to three guests including the chief staff officer plus one or both of your current and incoming chair officers. This inaugural AGI Governance + Strategy Forum is being offered to a select group of organizations and therefore space is limited.

CONTENT LEADERS

Jay Younger, FASAE; President & CEO, McKinley Advisors
Jon Hockman, FASAE; Chief Practice Officer, McKinley Advisors
Tim Hopkins, CAE; Managing Director, McKinley Advisors
Meena Dayak, CAE; Practice Director, McKinley Advisors

Board members attending with their chief executive can receive the member rate by using the campaign code BODMBR. To use the code, simply type BODMBR into the “Campaign Code” field at check-out and the price will automatically update to extend the member rate to all non-member registrants.

  • Agenda


    • Tuesday, April 29, 2025

      8:00 a.m.
      Registration and Breakfast
       

      8:30 a.m.
      Welcome, introduction and program overview
       

      9:15 a.m.
      User Guide to Me

      • Exercise to unlock new insights about each other to enable connection and understanding in the vital relationships that guide the association
         

      10:00 a.m.
      Opening Keynote

      • Bending the Arc: Making the Case for the Profound Importance and Impact of the Association Sector

      10:45 a.m.
      Break

      11:00 a.m.
      Leadership Essentials: Part 1

      • We will introduce and review the key concepts that are evident in the associations that are performing above trend in a challenging, dynamic environment.
        • Agility: high-performing associations have mechanisms in place to foster a culture of experimentation, product management and continuous learning.
        • Insight and Foresight: Boards must allocate appropriate space to consider the implications of both near-term and long-term indicators and forces that shape their strategic and programmatic choices.
        • Rigor: leading a thriving association requires a deep understanding of key financial and business concepts including principles of risk management, strategy execution and measurement and durable frameworks to navigate the intersection of mission and margin.

      12:15 p.m.
      Lunch

      1:00 p.m.
      Interactive Q&A Session

      • Participants will engage with the faculty in an interactive Q&A format to review and reinforce principles covered in the morning session

      1:45 p.m.
      Plenary: Leading in an Age of Not Knowing 

      • Context setting: this is a uniquely challenging time to be an association leader. Even the most seasoned and savvy leaders are facing challenges new to them, and the best paths forward are often nebulous at best.
      • We will set context by reviewing data and information on forces that are shaping the association environment including economic headwinds and business models, ESG, divergent belief systems, the impact of AI, workforce development imperatives, etc.

      2:45 p.m.
      Break
       

      3:00 p.m.
      Leadership Essentials: Workshop Scenarios and Solutions

      • Participants will work within their teams using diagnostic and forecasting tools to explore how the principles covered in the morning session apply to their governance and strategy context.

      Leadership Essentials: Report out

      • Teams share takeaways from their conversations to establish connections and learnings across the group

      5:00 p.m.
      Networking Reception

      6:30 p.m.
      Dinner on your own

      Wednesday, April 30, 2025

      8:00 a.m. 
      Registration and Breakfast

      8:30 a.m.
      Focus for the Day

      • Overnight reflections
      • Plan for the day
         

      9:00 a.m.
      Leadership Essentials: Part 2
      Introduce and reinforce foundational concepts of effective governance and strategy, aligning and applying them to the context established during day 1:

      • Clarity and Alignment: of our mission, vision, goals, values, roles and responsibilities as codified in our bylaws and policies. This includes establishing norms for the roles of the chair and chief staff officer and ensuring that the Board is prepared to align to its highest and best use.
      • Intentional Practices: the highest-performing associations are those that establish and nurture a set of foundational processes and protocols including those that ensure that the Board optimizes its composition, competencies and capabilities and has a consistent set of measures by which it evaluates progress.
      • Culture: Boards that embrace principles of inclusion, candor, respect, trust and accountability will over-perform in an age of accelerations.
         

      10:30 a.m.
      Break

      10:45 a.m.
      Leadership Essentials: Workshop Scenarios and Solutions

      • Participants will work within their teams using diagnostic and forecasting tools to explore how the principles covered in the morning session apply to their governance and strategy context

      11:45 a.m.
      Leadership Essentials: Report out

      • Teams share takeaways from their conversations to establish connections and learnings across the group
         

      12:15 p.m.
      Working Lunch: Questions and Solutions

      • Participants consider their open questions and submit to an online poll (e.g., menti.com) for facilitator input
         

      1:15 p.m.
      Taking it Back

      • Facilitators will introduce methods that will enable participants to develop a roadmap for applying the concepts and principles during the coming year
         

      2:30 p.m.
      Final Thoughts and Wrap Up

      3:00 p.m.
      Adjourn

  • Policies